Services

Branding

Naming | Strategy | Messaging | Campaigns | Colors

I delight in crafting authentic brand narratives and strategically unleashing them into the wild, honing in on what makes a project unique in a discovery phase and then bringing that to the center of the story by defining personality and plotting how best to put that out into the world. Together, we can build a distinct brand presence, differentiating you from the competition and leaving a lasting impression on your audience.

Operations

Art Direction | Production Management

Have a big idea but need an assist on the execution? I've got you. I produce & manage creative projects of all kinds from concept to completion, sourcing all the right vendors & venues along the way by functioning as your dedicated producer or AD for the duration of the project.

Writing & Editing

Copy | Web Content | UX Writing | Proofreading

Words have power – every one of them counts and clarity is key. From pithy copy and tactical UX writing to engaging web content and thoughtful essays, I ensure your message shines brightly in every line. Let me refine your narrative, polish your prose, and elevate your brand with the power of language.

Photography

People | Products | Details | Styling

I believe that photography, and film in particular, has the power to tell stories, change perception, and even stop time with the click of a button. I delight in curating a moment to capture a specific aesthetic and the intimacy of capturing people as they are in the wild. All of my portraiture aims to authentically capture someone as they are in that moment, along with all the beauty and vulnerability that comes with witnessing them. I shoot strictly on film and do minimal retouching. Allow me to capture some moments to tell your story.

Areas of Expertise

I have a vast array of experience ranging from consulting with indie publishers & bookstores to leading projects for Fortune 500s & 501(c)(3)s. The range is extensive, but here are the spaces where I thrive:

Art  & Design

Bringing a creative vision to life is like a puzzle to me. Whether that vision is as straightforward as a photo shoot or as complex as an immersive installation, I make it my mission to break down your big vision into more manageable pieces, organize them, and find the right folks to collaboratively put them all together for the big reveal.

Small Biz /
Brick & Mortars

Marketing might just be the toughest part of owning a small business, but you don't have to go it alone. I partner with you to boost your presence, resonate with your audience, and define your niche with brand & marketing strategies tailored to your needs and budget.

Cannabuisness

Cannabiz can be tricky, but I’m here to help. With a nuanced understanding of the industry and its legal complexities, I work with you to cultivate content that seamlessly navigates regulatory frameworks while effectively promoting your product.

Inclusivity

It’s more than just pronouns in email signatures – visibility without protection can be dangerous. It’s about ensuring your audience, whether internal or external, feels safe & seen. I’m here to ensure your brand delivers on genuine inclusivity and connection by crafting brand narratives that embrace people of all genders, orientations, and neurotypes; and by analyzing your processes and implementing strategies to make them into spaces where everyone can thrive.

Sustainability

Greenwashing is everywhere, and I won't stand for it. Committed to transparency and authenticity, I specialize in crafting informative & accessible narratives that shed light on your business' sustainability practices, and in doing the most with a creative budget by curating decor, props & more from secondhand sources. Let's work together to embody & promote sustainable practices.

Past clients include: Silver Sprocket, The Nature Conservancy, Mars Petcare, Salesforce, Hayfork Cannabis, Trinity County Agriculture Alliance, Kilroy Real Estate, Tishman Speyer, SF Giants, UC Davis